Laguna Beach
Laguna Beach & Taverna
Sofitel Dubai The Palm
Palm Jumeirah
Dubai, United Arab Emirates
Team:
Client: Laguna Beach & Taverna [Sofitel Dubai The Palm]
Director: Max Physick
Camera Operator: Max Physick
Photographer: Max Physick
Talent: Agency provided where appropriate
Wardrobe/HMU: Agency provided
Brief
Ongoing social asset production to be utilised across all digital channels.
Stills & motion assets captured across full days of production, combined with ad-hoc events, on-site at Laguna Beach. Creative direction includes venue details, tasteful staff operations, entertainment, setting and F&B.
Motion captured on the RED Weapon Gemini in 5k, 1.7:1 aspect ratio, allowing for both landscape and cropped portrait deliverables for usage across digital channels. Post-production includes, as always, a specific texture and colour palette to emulate 8mm & 16mm motion picture film (Kodak Vision 3 250D and 200T).
Stills are shot using a mixture of 35mm colour negative film alongside high resolution digital stills, using the Nikon F5 with Kodak Gold 200 and Ilford HP5 stocks, and the Nikon Z9 for digital. The majority of stills assets are shot with film, however some digital is necessary.